Washtenaw County Road
Commission takes home Impress Award
Lansing, MI – The Washtenaw County Road Commission (WCRC) took home an Impress Award in the communications category at the County Road Association (CRA) of Michigan’s 2016 Highway Conference.
WCRC won the award for its public outreach project. For the second consecutive year, WCRC planned to use Public Act 283 to levy a one-year millage to temporarily address a lack of funding. The millage could fund an additional 29 projects and improve 58 miles of road. WCRC improved its outreach efforts during the second millage by first targeting the Board of Commissioners and township officials, and then the general public via media and educational materials. The millage was approved for a second year with no public opposition.
“The Washtenaw County Road Commission’s outreach efforts for passing Public Act 283 for a second year took nothing for granted and in the end will improve important Washtenaw County roadways,” said Denise Donohue, CRA’s executive director.
The 83 members of the County Road Association represent the unified, credible and effective voice for a safe and efficient local road system in Michigan, collectively managing more than 73 percent of all roads in the state– more than 90,000 miles and 5,700 bridges— the fourth-largest county road system in the nation.
Caption: Roy Townsend and Katie Parrish from the Washtenaw County Road Commission received an Impress Award for the commission’s communications innovation at the 2016 County Road Association Highway Conference.